The first thing I used to think about when the term “marketing” is clickbait headlines. But the more I learn about Pardot, Salesforce’s marketing automation tool, the more I appreciate the fine line that companies have to walk in order to tell the world about their products without turning off their audience. When you think…
Read MoreIt’s been a running joke between Tom and I that when a client or prospect says something is “Pretty Straightforward”, it almost never is. After mulling this over in my mind recently, I figured a blog was in order to share my thoughts as a business analyst and consultant on the topic, and hopefully help…
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I recently had the pleasure of reading “Lightning Sales Ops” by Matt Bertuzzi. The book is available on amazon.com right here for UNDER A BUCK on Kindle. Or a printed copy for a reasonable $9.95 (at the time of this writing). I’ll share my blunt feedback here: EVERYONE SHOULD READ THIS BOOK. I don’t care…
Read MoreAfter having a half dozen customers ask me in the past few weeks if I thought Salesforce Premiere Success was something that they should consider, and saying the same thing a half dozen times, I thought – Hey, I should write a blog on the topic. First and foremost, let me declare my…
Read MoreRed Argyle is pleased to announce Benjamin Mitchell has joined the team as a Junior Developer. In his role, Benjamin works with the rest of the team to process feature customization, as well as functionality maintenance and repair. Benjamin specializes with Salesforce’s Lightning Experience Development, Customization, and Component configurability. Through the use of the newer…
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